Matt Whipp from PCPro.co.uk runs a short piece on ScooptWords,
It's a straightforward service, but with blogging by its very nature a public entity, is there any demand? Blogs are already a well-known and used source for the media industry: journalists don't have a special sauce for editorial that exists purely by virtue of their title, but the most straightforward way for a publisher to benefit from a well-read blogger might be to simply hire them full stop.
Graham Holliday, ScooptWords managing editor, told us: 'The thing is, some blogs - by NO means all - are producing material every bit as good as professional journalists. Our research, and our instinct tells us, some would like a commercial route to market for their words. However, most bloggers are not clued up re: copyright, contracts, fees, territorial rights and the like. That's where we help.'Those editors who are blog savvy have been very eager to contact us and enquire about what's available now and what will be available down the line. We're still in beta, we only 'stealth' launched a little over two weeks ago... However, we already have a lot of editorial interest and we've made sales. It's all very early days, but we're really happy with the way this is shaping up and the reaction from the bloggers has been overwhelmingly positive.'
Thanks Matt.
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